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Scare-tactics and fear-based messages to inform choices on substance use
Summary of the evidence
A systematic review with no meta-analysis (Esrick et al 2018, 17 studies) found that scare tactics and fear-based messages may be effective in preventing substance misuse. The studies focused on campaigns addressing the use of tobacco, alcohol, cannabis, or methamphetamine.
Details
Note: this evidence summary is only valid for the outcomes, target groups, settings and substances/patterns of use described below.
